Redirect Chain Visualizer SEO Tool

Visualize complete URL redirect chains and identify unnecessary redirects that may impact SEO performance and user experience. This performance audit tool follows redirect paths, displays HTTP status codes, calculates total redirect time, and identifies loops or errors in redirect configurations. Perfect for SEO audits, website optimization, performance improvement, and ensuring efficient redirect implementations that maintain search engine rankings while providing fast user experiences.
Chain Visualization Status Codes Performance Impact Loop Detection
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Redirect Chain Visualizer...

Visualize complete URL redirect chains and identify unnecessary redirects that may impact SEO performance and user experience. This performance audit to...

URL1 -> URL2 -> URL3 301, 302, 200
Enter a URL to trace all redirects in the chain

Tracing redirects... This may take a moment.

Help & Related Tools

Everything you need to know

FAQ Frequently Asked Questions

What is a redirect chain and why is it problematic?
A redirect chain occurs when one redirect leads to another redirect, creating a sequence. This slows page loading, wastes crawl budget, may cause link equity loss, and provides poor user experience. Google recommends keeping chains as short as possible.
How many redirects in a chain are too many?
Google follows up to 5 redirects but recommends minimizing chains. Each redirect adds latency and potential points of failure. Best practice is direct redirects (A→C) rather than chains (A→B→C) whenever possible.
Can redirect chains affect my SEO rankings?
Yes, redirect chains can dilute link equity, slow page speed (a ranking factor), and waste crawl budget. They may also prevent search engines from properly indexing the final destination page, potentially impacting rankings.
How do I fix redirect chains once I find them?
Update the initial redirect to point directly to the final destination, bypassing intermediate redirects. For example, if A→B→C, change it to A→C and remove the B→C redirect if no longer needed.
Should I worry about redirect chains from external sites?
You can't control external redirect chains, but you can monitor them to ensure important inbound links eventually reach your content. If external chains are broken, contact the linking site to request updates to direct links.

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